Role 1 · Seller
Contracting and payment
Takes the order, charges the card and is the party to the contract of sale. The name that appears on your statement is this one, so it can be looked up.
Answerable for prices, refunds, the return window and everything in the terms.
Role 2 · Product
Specification and release
Sets the formula, qualifies suppliers, and decides whether a batch is released or destroyed after outside laboratory testing.
Answerable for what is in the bottle, for the label, and for any withdrawal.
Role 3 · Data
Controller of personal information
Decides what personal information is collected and why, including consent for the text programme. A data request is answered here rather than passed around.
Answerable for access, correction and deletion requests, and for the Privacy policy.
Role 4 · Carriage
Despatch and delivery
Parcels travel with national carriers. They are our contractors, not your counterparty, so a delivery problem is still ours to fix.
A carrier that loses a parcel does not end our obligation; we replace or refund and pursue the claim ourselves.